Performance Marketing Manager

Job Description

This role will lead the AME Small (NCA & Inlife) marketing plan, setting and delivering against the targets and revenue plans in region. Lead on trading interlock with sales & performance in region - driving performance & optimisation. Drive collaboration, prioritisation and execution through the UKIA digital & campaign hubs. Location - 3 days per week out of our Johannesburg office.

Key Responsibilities

Accountable for both NCA & Inlife marketing demand plans (new bookings, new customers, cross sell, upsell/expansion, retention) through direct channel covering all products: SBCA, SBCP and Sage 50,

Set & own marketing plan (strategic & demand plan) for AME Small across all channels - through lockstep with RTR organisation through the Annual budget planning process & ongoing trading / roadmap developments.

Own trading process through weekly performance calls, hub interlocks & primary lead within the regional sales trading calls laddering up to the WBR, MBR processes.

Lead for small NCA & Inlife to interlock with UKIA digital & campaign hubs to construct plan, prioritise, execute & optimise performance.

Accountability for all marketing performance and contribution to BU in region (units, ARR, trials, SQOs, MQLs, CPAs, LTV:CAC).

Accountability for marketing budget

Skills and Experience;

Minimum of 5 years experience in a marketing management role.

Results driven with strong commercial acumen and focus on KPIs / performance

Experience in fast paced / sales led organisation

Strong understanding of both digital trading & assisted funnels. Understanding of working with B2B, B2C and channel marketing advantage

Proven experience in digital & field marketing.

Exceptional communication to negotiate and influence at senior level

Ability to work in a matrix environment and multi team approach - influencing across teams to get to right outcome including through the new UKIA hubs & regional structures

Resilience and strong accountability.

Function

Performance Marketing

Country

South Africa

Office Location

Johannesburg

Work Place type

Hybrid

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Information :

• Company : Sage
• Position : Performance Marketing Manager
• Location : Johannesburg, Gauteng
• Country : ZA